Welcome to Gustin! Click here to get started.

#541 The Rainbow Selvedge

Selvedge Denim Jeans

$129
Save 50-67%
Typically priced at $258-$387 in retail.
Size
94% funded
Estimated ship date
September / October 2025
Cut and sewn in California
100% Cotton
If you missed the first run of this specialty selvedge, today you have another shot. We're getting a small lot woven just for us. Enjoy it and wear it well.
Finding great fabric that you likely will never see anywhere else is one of the most unique parts of GUSTIN. This was our first new find that come from our global search for selvedge. A specialty denim mill in China has deftly combined classic, quality raw selvedge roots with an absolute explosion of color. The classic roots start in the warp. A dark midnight indigo. It's as deep as starting point as you find and a great starting color. Starchy and rugged, the 12 ounce weight is a middle ground we've come to respect for it's balance of usability and toughness. The weft is where things take bold and colorful turn. A range of colored yarns are deployed to create a vivid rainbow effect on the backside of the fabric. The pictures tell the full glorious story. You definitely see the rainbow glowing through the top as well, but it's not overpowering. The balance is just right - special but not screamingly loud. Finding this in a 100% cotton, selvedge composition makes it even more special. Enjoy this one.
Choose either our classic straight, slim or skinny fit. More details available in our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#541, 100% Cotton, 12oz, Red ID
Finish
Raw, Contrast Stitching, Brown Leather Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
September / October 2025
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save 25% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn More

Customer Feedback on #541 THE RAINBOW SELVEDGE
"The production and shipping speed was a nice surprize - just a week or so upon closing the campaign. Well, these appeared somewhat darker than I expected, almost black, can't wait to wash them to see the rainbow colours breaking through. One tiny little thing: the left leg is just 3-5 mm narrower than the right leg, which is super important for someone with larger calves, like me. Wouldn't have noticed otherwise. All the rest is just fine, great fabric, will surely soften after the first wash. Look gorgeous and elegant. Happy with the purchase."
-Dmytro D. | Verified Buyer
"Love the jeans! Material is really light. Perfect for warmer weather. Came in with one of the rivets missing but customer service was super helpful. The fit is perfect."
-Samantha P. | Verified Buyer
"These jeans were worth the wait. They are beautifully crafted with exceptional detailing. The fit is right on and the best of any number of denim pants that I have worn. They are well worth the money!"
-Michael G. | Verified Buyer
"The most delicious denim I've experienced."
-Michael P. | Verified Buyer
Bestsellers
Bestseller
gustin #616 monster stripe selvedge
#616 Monster Stripe Selvedge
59% funded
$156
Bestseller
gustin rainbow nep t-shirt 2 pack (cosmic, natural)
Rainbow Nep T-Shirt 2 Pack (Cosmic, Natural)
84% funded
$59
Bestseller
gustin american heavy ringer t-shirt - marigold
American Heavy Ringer T-Shirt - Marigold
70% funded
$34
Bestseller
gustin japan red fire
Japan Red Fire
98% funded
$189
Just launched
Just Launched
gustin belgian linen t-shirt - navy
Belgian Linen T-Shirt - Navy
0% funded
Launched about 17 hours ago
$96
Just Launched
gustin belgian linen t-shirt - olive drab
Belgian Linen T-Shirt - Olive Drab
0% funded
Launched about 17 hours ago
$96
Just Launched
gustin belgian linen t-shirt - true blue
Belgian Linen T-Shirt - True Blue
0% funded
Launched about 17 hours ago
$96
Just Launched
gustin belgian linen t-shirt - black
Belgian Linen T-Shirt - Black
0% funded
Launched about 17 hours ago
$96
What Customers Are Saying
"Thank you so much for taking the time to make sure that the pant fits me right. Can't thank you enough. This is what makes Gustin stand a part."
-Lauren C. | Verified Buyer
"I really love Gustin. I just don't think I'd choose another brand at any price point. And I love watching for new products/return of old favs. But a very important part of the experience is the great customer service."
-Keith P. | Verified Buyer
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
Your cart
×
Your cart is empty. Let's find something to fill it.