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#75 Okayama Standard

Japanese Selvedge Denim Jeans

$139
Save 50-67%
Typically priced at $278-$417 in retail.
Size
62% funded
Estimated ship date
September / October 2026
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we liked in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim. You will receive a new pair of raw denim, not worn-in or distressed.
This is the same style and quality that was sold in boutiques all over the country for much higher.
*Note: unlike most brands, we don't use vanity sizing for our pants. If you're a first time customer, we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
September / October 2026
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more
Customer Feedback on #75 OKAYAMA STANDARD
"Seems like great quality material. I like the look of it and the stitching. Fit is decent. Feels like the butt and crotch are a little tight, same with the calves. I ordered the 38 slim, will order a 38 straight next time."
-Kyle R. | Verified Buyer
"This is my second Gustin pair after the 1968. It took me all of one minute of breaking in that first pair using Sally O'Malley kicks and stretches to decide I wanted another one, and the Okayama was a logical choice. It arrived just in time for my Christmas trip to Chicago, and all I could think of was all the honeycombing that 8+ hours of sitting in Economy Class would bring. I'm really happy with it -- the fabric is beautiful and the piece is just so well crafted overall. I could be happier, though -- just a couple of minor quality situations on the left leg. 1) About 1" of stitching on the outseam failed and was coming undone, which led me to notice that 2) from the knee down, the leg was about 3/16" tighter than the right. I let Customer Service know about issue #1 and was taken care of right away with a reimbursement for repair. Issue #2 is more of an observation than a problem. Still giving it 5 stars."
-Chris P. | Verified Buyer
"What can I say , they are as advertised. They look great , quality seems amazing. I took them to a tailor to be hemmed and he kept saying how strong the material is. Very pleased with my purchase!"
-Kenneth W. | Verified Buyer
"These are a lovely pair of jeans! I love the look, feel and texture of this pair of selvedge denim. I'm not sure how well they will hold up, or what the fading process will look like in a year, but I'm very happy with my purchase. After following the size guide and having my wife measure my waist I was pretty confident that a 34 skinny would be the right size. They ended up being a bit too tight in the top block and calves. In the past I would have settled for this knowing that the jeans would eventually loosen up. However my approach to selvedge denim has changed after months of reading reddit posts and watching youtube videos. After a few returns I finally settled on a 35 skinny which is about 2-3 sizes above what I would wear with other non selvedge brands (Levis, Boulder Denim, etc). The Gustin CS team have been an absolute pleasure to work with! Eric helped me navigate the return process with ease and I would happily order from Gustin again."
-Ben G. | Verified Buyer
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What Customers Are Saying
"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer
"So grateful for this brand! Love the fit, finish, and quality of everything I've ever bought from here. Moreover, the pricing enables people like me to have access to quality goods which are often outside of the reach of the most working people."
-Joshua C. | Verified Buyer
"Thank you so much for taking the time to make sure that the pant fits me right. Can't thank you enough. This is what makes Gustin stand a part."
-Lauren C. | Verified Buyer
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