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#75 Okayama Standard

Japanese Selvedge Denim Jeans

$139
Save 50-67%
Typically priced at $278-$417 in retail.
Size
67% funded
Estimated ship date
July / August 2026
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we liked in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim. You will receive a new pair of raw denim, not worn-in or distressed.
This is the same style and quality that was sold in boutiques all over the country for much higher.
*Note: unlike most brands, we don't use vanity sizing for our pants. If you're a first time customer, we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
July / August 2026
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more
Customer Feedback on #75 OKAYAMA STANDARD
"Took one return to get the right size , but once I got the right size they are perfect - the 14.5 oz is a great weight for any climate- the weave of the denim is tight so it doesn’t blow out - the straight cut is slightly roomy but not boxy, allows for range of motion great 50’s look rolled up and the rise is mid to high which really works for me - I’m usually a 31/ 32 but 33 - best fitting jeans I’ve ever had"
-Blair S. | Verified Buyer
"This pair of jeans fit great and are well made. Looking forward to see how they fade because the stock photos helped sell me!"
-Jordan H. | Verified Buyer
"I am very pleased with the 32 Slim sizing. Out the gate the waist was comfortable with no belt needed. After a week of wear I can feel the waist is relaxing, still don’t need a belt. The denim feels more premium than other designer selvedge I have purchased in the past. Previously I have the Rainbow nep selvedge in 31 slim and after a few washes they have shrunk and they are a little tight front rise and waist. I’m confident that the size 32 will hold up to shrinkage over time and still fit me."
-Seth W. | Verified Buyer
"This is my second Gustin pair after the 1968. It took me all of one minute of breaking in that first pair using Sally O'Malley kicks and stretches to decide I wanted another one, and the Okayama was a logical choice. It arrived just in time for my Christmas trip to Chicago, and all I could think of was all the honeycombing that 8+ hours of sitting in Economy Class would bring. I'm really happy with it -- the fabric is beautiful and the piece is just so well crafted overall. I could be happier, though -- just a couple of minor quality situations on the left leg. 1) About 1" of stitching on the outseam failed and was coming undone, which led me to notice that 2) from the knee down, the leg was about 3/16" tighter than the right. I let Customer Service know about issue #1 and was taken care of right away with a reimbursement for repair. Issue #2 is more of an observation than a problem. Still giving it 5 stars."
-Chris P. | Verified Buyer
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What Customers Are Saying
"Thank you so much. I love Gustin and appreciate the quality and service you brings to an industry that genuinely needs it. You guys are awesome!"
-Curtis C. | Verified Buyer
"They arrived. And they are really special. I wore them all day yesterday and they were amazing. Now that I know how your stuff fits on my body, I can have a little more confidence ordering in the future. You have beautiful stuff."
-Timothy H | Verified Buyer
"This salt & pepper plaid shirt is **** awesome. Fit, feel, and look are amazing! Best looking shirt I own. My wife gave me “the eye” when I walked into the kitchen wearing it. Thanks for making it!"
-Scott L. | Verified Buyer
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