Welcome to Gustin! Click here to get started.
Use code FIRSTSHIP to get free domestic shipping on your first order.
×
$189
Save 50-67%
Typically priced at $378-$567 in retail.
Size
97% funded
Estimated ship date
August 2026
Cut and sewn in California
Seeing is believing. These photos confirm our theory: The Red Fire is one of those denims that sounds incredible in theory and looks even cooler in reality. An indigo warp and brilliant, fiery red weft make this selvedge stand apart from anything else in your denim collection.
Note: We recommend sizing up one from your usual Gustin size.
This one makes use of a unique weft to a spectacular result. It starts out nicely with a deep navy warp, creating a dark top surface. The weft takes things in a totally new direction. Its fiery red poly yarn is woven into the weft yarn, and this changes the entire character of the fabric. Obviously, if you cuff this denim, you'll see a bright flash of red, but what we enjoy more is how the red weft makes its presence known by showing through the top surface of the fabric. It gives the entire fabric surface a subtle red tint and shadow. If you're ready for indigo denim like no other, this one's for you!
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#321 Selvedge, 12oz, Red ID. 67% Cotton, 33% Poly
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
August 2026
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more
Bestsellers
Bestseller
gustin #610 japan feather selvedge - classic
#610 Japan Feather Selvedge - Classic
Selvedge
58% funded
$119
Bestseller
gustin #611 japan feather selvedge - vertical
#611 Japan Feather Selvedge - Vertical
Selvedge
65% funded
$119
Bestseller
gustin #1347 japan indigo linen shirt
#1347 Japan Indigo Linen Shirt
Short Sleeve Shirts
61% funded
$139
Bestseller
gustin rainbow nep t-shirt 2 pack (cosmic, natural)
Rainbow Nep T-Shirt 2 Pack (Cosmic, Natural)
T-Shirts
98% funded
$59
Just launched
Just Launched
gustin #1261 japan retro leisure origami shirt - burgundy
#1261 Japan Retro Leisure Origami Shirt - Burgundy
Short Sleeve Shirts
56% funded
Launched about 3 hours ago
$119
Just Launched
gustin #1262 japan retro leisure origami shirt - black
#1262 Japan Retro Leisure Origami Shirt - Black
Short Sleeve Shirts
45% funded
Launched about 3 hours ago
$119
Just Launched
gustin #1263 japan retro leisure origami shirt - navy
#1263 Japan Retro Leisure Origami Shirt - Navy
Short Sleeve Shirts
61% funded
Launched about 3 hours ago
$119
Just Launched
gustin #507 japan indigo linen 5 pocket
#507 Japan Indigo Linen 5 Pocket
5 Pocket Pants
63% funded
$149
What Customers Are Saying
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer
"I really love Gustin. I just don't think I'd choose another brand at any price point. And I love watching for new products/return of old favs. But a very important part of the experience is the great customer service."
-Keith P. | Verified Buyer
Your cart
×
Your cart is empty. Let's find something to fill it.