A true selvedge denim icon - this is the Cone Mills 1968. The most you can ask from a great selvedge denim is that it starts out beautiful and gets even better over time. As you can see from this well worn pair, the 1968 absolutely delivers.
Gustin jeans made from sanforized raw selvedge denim from Cone Mills. The 1968 was somewhat of a premium denim company darling. It was used by many and there's a reason for it. It sneaks up on you. It seems unassuming at first, but when you see the beautifully rich indigo shade and crisply starched raw feel you know you're touching classic quality. 20oz denim is cool. Super light denim is fun too. Let's face it, the 13.5oz sweet spot is a winner. It works year round and that's what you get in the 1968 - it has great body. We used this fabric as we were developing the skinny fit and knew we had to get our hands on more than just sample yardage. This is authentic, classic selvedge denim at its best.
This is the same style and quality that was sold in boutiques all over the country for $205+.
*Note: unlike most brands, we don't use
vanity sizing for our pants. If you're a first time customer, we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam. Waist sizes 34+ have a 36" inseam.
Fabric
#172 Cone Mills Selvedge, 13.5oz, Red ID, 100% Cotton
Gustin has partnered with Denim Therapy to offer discounted custom hemming.
As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming
that will match the original construction of your selvedge.
"Very impressed so far! I was worried about selecting the wrong size, but their recommendations for sizing were accurate. I’ve worn them for a week straight and can feel the jeans really conforming to my body. Can’t wait to see how they break in."
-Eric | Verified Buyer
"This is my first purchase from your company. I’m in my first 2-3 weeks of breaking them in.
I find them beautifully made and I am looking forward to see the results after 6 months. I have purchased 3 more since and waiting for a 4th pair to open up"
-Raymond A. | Verified Buyer
"Great creasing after two weeks wear, I chose not to cuff, so a touch long for my liking. Quickly becoming my new favorite pair, however I’m a slim guy and I find the slim fit a bit tight in the hips/pockets, IPhone is definitely back pocket in these. I ordered my next pair in regular fit to see if they’re any better."
-Dustin T. | Verified Buyer
"Great fit. I love these jeans. After I received my first pair I immediately ordered a second pair,"
"Your great quality product and customer service are reasons I've been a long time customer and will continue to do so."
-Sean S. | Verified Buyer
"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer
"So grateful for this brand! Love the fit, finish, and quality of everything I've ever bought from here. Moreover, the pricing enables people like me to have access to quality goods which are often outside of the reach of the most working people."