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$189
Save 50-67%
Typically priced at $378-$567 in retail.
Size
95% funded
Estimated ship date
July / August 2025
Cut and sewn in California
Seeing is believing. These photos confirm our theory: the Japan Red Fire is one of those denims that sounds incredible in theory and looks even cooler in reality. An indigo warp and brilliant, fiery red weft make this limited run selvedge from Japan stand apart from anything else in your denim collection.
Note: We recommend going up one size in this fabric.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. A cousin fabric to our Japan Shine selvedge, this one makes use of a unique weft to spectacular result. It starts out nicely with a deep navy warp, creating a dark top surface. The weft takes things in a totally new direction. Its fiery red poly yarn is woven into the weft yarn and this changes the entire character of the fabric. Obviously if you cuff this denim you'll see a bright flash of red, but what we enjoy more is how the red weft make its presence knows by showing through the top surface of the fabric. It gives the entire fabric surface a subtle red tint and shadow. If you're ready for indigo denim like no other, act fast as this is a limited run.
Choose either our classic Straight, Slim or Skinny fit. More details available on our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#321 Japan Selvedge, 12oz, Blue ID. 60% Cotton, 40% Poly.
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
July / August 2025
What is selvedge denim? Read more on our blog.
Customer Feedback on JAPAN RED FIRE
"Measured myself as instructed, but missed the "order one size up" instruction as these have a red poly weft thread and I should have ordered a slim 35" waist. They were snug out of the package (kudos on minimal packaging), and tight after washing and letting hang dry. Washed them twice now, but pulled them from the dryer after 10 minutes and wore them damp. They've stretched perfectly, and I love the fit and unique color. So now I've ordered three more pairs of jeans from stock, and will be ordering more on campaign."
-Leslie F. | Verified Buyer
"Really unique weft as it breaks in. I expected red and it breaks in blue! The blue dye though is rubbing off on all of my shoes... lots of compliments when I put these on!"
-Trevor C. | Verified Buyer
"Owned 5 Pieces of these 1 Well-Worn 1 Working in Progress 1 For slimmer Waist 2 Storage, in case this fabric gone for another few years."
-Vincent L. | Verified Buyer
"Definitely, worth the wait. I’m looking forward to breaking them in. I got the 38 straight and they fit great. For others info, I wear 36x36 in Levi’s. I was a little worried because it recommended going a size up. I know 38 straight will be good for other pairs, going forward. It’s my third pair, I have the 1968 and a Rainbow pair. I plan on getting a few more. Highly recommend!"
-Robert D. | Verified Buyer
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What Customers Are Saying
"This salt & pepper plaid shirt is **** awesome. Fit, feel, and look are amazing! Best looking shirt I own. My wife gave me “the eye” when I walked into the kitchen wearing it. Thanks for making it!"
-Scott L. | Verified Buyer
"I really love Gustin. I just don't think I'd choose another brand at any price point. And I love watching for new products/return of old favs. But a very important part of the experience is the great customer service."
-Keith P. | Verified Buyer
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
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