Crowdfunding
Estimated ship date
January / February 2026
January / February 2026
Cut and sewn in California
Seeing is believing. These photos confirm our theory: the Japan Red Fire is one of those denims that sounds incredible in theory and looks even cooler in reality. An indigo warp and brilliant, fiery red weft make this limited run selvedge from Japan stand apart from anything else in your denim collection.
Note: We recommend going up one size in this fabric.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. This one makes use of a unique weft to spectacular result. It starts out nicely with a deep navy warp, creating a dark top surface. The weft takes things in a totally new direction. Its fiery red poly yarn is woven into the weft yarn, and this changes the entire character of the fabric. Obviously, if you cuff this denim, you'll see a bright flash of red, but what we enjoy more is how the red weft makes its presence known by showing through the top surface of the fabric. It gives the entire fabric surface a subtle red tint and shadow. If you're ready for indigo denim like no other, act fast, as this is a limited run.
Choose either our classic Straight, Slim or Skinny fit. More details available on our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#321 Japan Selvedge, 12oz, Blue ID. 67% Cotton, 33% Poly
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
Fit guide
Est. Ship
January / February 2026
What is selvedge denim? Read more on our blog.
CUSTOM HEMMING
Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.
Learn moreCustomer Feedback on JAPAN RED FIRE
"Stunning in person, particularly in sunlight where the red seems to glow through the denim. They fit perfectly when following the sizing guide and arrived without any issues."
-Joshua F. | Verified Buyer
"Measured myself as instructed, but missed the "order one size up" instruction as these have a red poly weft thread and I should have ordered a slim 35" waist. They were snug out of the package (kudos on minimal packaging), and tight after washing and letting hang dry. Washed them twice now, but pulled them from the dryer after 10 minutes and wore them damp. They've stretched perfectly, and I love the fit and unique color. So now I've ordered three more pairs of jeans from stock, and will be ordering more on campaign."
-Leslie F. | Verified Buyer
"I like the fabric a lot. Important to note when ordering a Gustin: their sizing is NOT like other manufacturers -- I had to go up TWO waist sizes to eventually get a pair that fit. I'm a 29 in all other jeans; needed a 31 for Gustin."
-David K. | Verified Buyer
"This is the third pair of your jeans I have and these are the favorites. The red sheen is awesome and has sparked several comments on the first time out wearing them."
-Stephen E. | Verified Buyer
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