Crowdfunding

#541 The Rainbow Selvedge

Selvedge Denim Jeans

$129

Save 50-67%

Typically priced at $258-$387 in retail.

Fit

Fit Guide & Size Chart

Size

74% funded

Estimated ship date
September 2026

Cut and sewn in California

100% Cotton

This denim was the first find that came from our global search for selvedge. We had a feeling it would make for a stunning pair of denim. Based on the response it has received it seems we're all in agreement. The Rainbow Selvedge. Enjoy it and wear it well.

Finding great fabric that you likely will never see anywhere else is one of the most unique parts of GUSTIN. A specialty denim mill in China has deftly combined classic, quality raw selvedge roots with an absolute explosion of color. The classic roots start in the warp. A dark midnight indigo. It's as deep a starting point as you can find. Starchy and rugged, the 12 ounce weight is a middle ground we've come to respect for its balance of usability and toughness. The weft is where things take a bold and colorful turn. A range of colored yarns is deployed to create a vivid rainbow effect on the backside of the fabric. The colors change slightly with each batch. The pictures tell the full, glorious story. You definitely see the rainbow glowing through the top as well, but it's not overpowering. The balance is just right - special but not screamingly loud. Finding this in a 100% cotton, selvedge composition makes it even more special. Enjoy this one.

Inseam

Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.

Fabric

#541, 100% Cotton, 12oz, Red, Blue or Rainbow ID

Finish

Raw, Contrast Stitching, Brown Leather Patch

Trims

Custom Gustin hardware, stamped leather patch

Made in

Fit guide

Click here for our fit guide.

Est. Ship

September 2026

What is selvedge denim? Read more on our blog.

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more

Customer Feedback on #541 THE RAINBOW SELVEDGE

"I was a little hesitant, because of some of the reviews regarding sizing, but by closely following the provided sizing charts, my pants actually fit great! The material is actually really neat! The rainbow pattern shows through faintly, making them a really subtle way to rock a unique look. The jeans seem to be well made, and I'll be buying another pair from Gustin based on this experience."

-Brant F. | Verified Buyer

"My second pair of jeans from Gustin and certainly not my last. The construction and material quality is top notch. The rainbow selvedge is something different and I get compliments when wearing them (with a big 3” turn up) awesome jeans that I would 100% recommend"

-Jeff H. | Verified Buyer

"I really like these jeans. First order from Gustin. I appreciated the way they the do sizing by having you measure a pair of your own trousers that fit correctly."

-Jon L. | Verified Buyer

"These fit well and the fabric is comfortable for the first time wearing them. The subtleness of the rainbow is kind of fun too. I have some athletic legs and so many jeans are really snug on my thighs and calves with a good waist fit, otherwise, the waist is loose and I can comfortably get my legs in them. Neither problem for these. I liked the updates on the production once fully funded."

-Mark P. | Verified Buyer

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