Bestseller
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 Raw before wear-in
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 Raw before wear-in
Estimated ship date
July / August 2025
July / August 2025
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we like in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim.
This is the same style and quality that was sold in boutiques all over the country for $205+.
*Note unlike most brands we don't use vanity sizing for our pants. If you're a first time customer we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
Fit guide
Est. Ship
July / August 2025
What is selvedge denim? Read more on our blog.
Customer Feedback on #75 OKAYAMA STANDARD
"This pair of jeans fit great and are well made. Looking forward to see how they fade because the stock photos helped sell me!"
-Jordan H. | Verified Buyer
"All my gustin jeans are the best. Quality and fit are perfect. I’m 70 years old and I don’t wear any other jeans. They are really the best all the way around!!!"
-Jimmy T. | Verified Buyer
"Seems like great quality material. I like the look of it and the stitching.
Fit is decent. Feels like the butt and crotch are a little tight, same with the calves. I ordered the 38 slim, will order a 38 straight next time."
-Kyle R. | Verified Buyer
"The standard for a reason. Has all the beautiful imperfections that give character. You can feel the purpose of each stitch (not just flat decorations like in most brands), which provides an excellent body sense (ie. What my body shape could be).
Break in took a week of wear after initial wash, about half inch expansion at waist (I'm overweight). Fading is juust starting after a couple months office wear, but i can already feel the whiskers are going to be beautiful. If only every pair of Gustin jeans could match this level."
-Dennis C. | Verified Buyer
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