One of our favorite flannels of all time has now met its perfect match in our new Rugged style. This one has it all.
This flannel remains one of our best selling style of all-time, so we were excited to finally find a fit that suits it even better. The fabric is a true star. It has a traditional plaid pattern that combines rich grey coloring with fiery red highlights that peak in a pure red center square. It reminded us of glowing embers of coal. The 4 ounce weight and super soft feel make this a pleasure to wear and the styling of our Rugged shirt perfectly complements the casual nature of the fabric.
This shirt is sewn up in our new Rugged style. It's designed to be the perfect style for our heavier, more rustic fabrics we run. It's a bit more casual, without being over the top. This style is really set off by two key design cues: a perfectly sized collar without buttons and two clean button closure, rounded chest pockets. These two elements lend the style it’s more casual look while their clean implementation keeps the shirt versatile. A simpler back yoke replaces the box pleat and locker loop of our Classic style. Small gusset tabs adorn the bottom hem and intricate stitching tacks down the collar stand. The Rugged style inherits the same core fit block from the updated Classic style. The moment we sewed up some flannels and heavy jacquards in this style we knew it was right.
Buttons downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.