This is closed, fully-funded crowdfunding campaign. It is estimated to ship in July / August 2018.
An ultra rare hemp blend, beautifully dyed in double blue and wrapped in a finely woven chambray composition. This is the type of fabric that Japan does better than all the rest.
If we were describe our perfect year-round chambray, this style would be it. The lighter 3.5 ounce weight and overall fine feel make this chambray beautifully wearable and just a touch more formal. The hemp blend gives it extra texture and breathability. The classic color on white composition is a must. This style uses a bright blue warp and weft creating an impossibly inky surface. You can see nice grain and small slubs throughout the fabric surface dialing up the texture. This is classic chambray perfected.
We spent the most time really making a true improvement to fit. The best way to put it is that our updated fit simply feels more organic. There is a much more sophisticated and natural shape to the entire body, from shoulders to chest to waist that better matches the natural curve of the the human form. We’ve better aligned shoulder and chest widths and given the bottom hem only a subtle curve, striking an improved balance between tucking and untucking ability. The improved fit is something you notice the instant you put this new shirt on. It just flows with the body better and feels better on. We also believe this fit is more universal. It’s taking the place of slim and classic fits . . . this is now our best fit.
We also took this opportunity to make two key upgrades to the details while preserving the classic style we all love. The first is button placement on the placket. Most people are wearing these shirts without ties and now opening that top button leaves the ideal shape. Second is a gently rounded chest pocket shape to provide a softer, more organic look. Of course, we’ve kept all the intricate construction details from the single needle work to locker loop to box pleat.
Buttons downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
"Just wanted to thank you for the jeans. I had high hopes and yet these exceed my expectations! I love the fabric, and I love the fit and construction. Nice, nice work."
-Jeffrey S. | Verified Buyer
"Your great quality product and customer service are reasons I've been a long time customer and will continue to do so."