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#694 Madras - Red Crimson

Classic Long Sleeve Shirts

$104
Save 50-67%
Typically priced at $208-$312 in retail.
100% funded
Campaign sold out
Cut and sewn in California.
This is closed, fully-funded crowdfunding campaign.
It is estimated to ship in September 2019.
Say hello to our first Madras shirts. Light weight, supple with a bit of graininess and wrapped in bold plaid patterns with even bolder colors. It's everything could ask for from this vintage hero.
Madras has a deep history starting in India, but in modern American clothing is often associated with 1960's Ivy League style. The basic nature and character of the fabric makes it one that seems equally lovable today. It begins with feel. A light weight base and supple hand give this style great wearability, but the yarns posses a subtle roughness that lend the surface a touch of grainy texture. Next comes the bold and varied plaid pattern in true old world style. Finally, big and varied colors make each of these version pop. This one uses fiery red, crimson and deep purple. Each is a call back to this truly classic shirting style.
We spent the most time really making a true improvement to fit. The best way to put it is that our updated fit simply feels more organic. There is a much more sophisticated and natural shape to the entire body, from shoulders to chest to waist that better matches the natural curve of the the human form. We’ve better aligned shoulder and chest widths and given the bottom hem only a subtle curve, striking an improved balance between tucking and untucking ability. The improved fit is something you notice the instant you put this new shirt on. It just flows with the body better and feels better on. We also believe this fit is more universal. It’s taking the place of slim and classic fits . . . this is now our best fit.
We also took this opportunity to make two key upgrades to the details while preserving the classic style we all love. The first is button placement on the placket. Most people are wearing these shirts without ties and now opening that top button leaves the ideal shape. Second is a gently rounded chest pocket shape to provide a softer, more organic look. Of course, we’ve kept all the intricate construction details from the single needle work to locker loop to box pleat.
Buttons downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.
Fabric
#694 Cotton, 4oz
Finish
Pre-washed
Trims
Mother of pearl buttons, custom Gustin label
Made in
made in usa
Fit guide
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What Customers Are Saying
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
"Just wanted to thank you for the jeans. I had high hopes and yet these exceed my expectations! I love the fabric, and I love the fit and construction. Nice, nice work."
-Jeffrey S. | Verified Buyer
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
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