When we first started GUSTIN over 15 years ago, it was clear Japan had a unique touch with selvedge denim. There was always a level of texture to its fabric that selvedge denim from other countries rarely exhibited. Shirts were our second big category and it quickly became clear that Japan was applying this unique character to much more than denim. Today is just one example. These shirts start in classic American style, another element Japan has been able to capture better than most. True vintage color combinations first grab your attention - this version in deep blue with natural contrast. The varied and big plaid pattern perfectly balances the great color. A flowing soft 6 ounce twill base gives the shirt a lived-in feel. Finally the masterful touch comes in the form of slubby yarns, which lends organic texture throughout the surface. Vintage shirting dialed up.

This shirt is sewn up in our Classic Style. We spent the most time really making a true improvement to fit. The best way to put it is that our updated fit simply feels more organic. There is a much more sophisticated and natural shape to the entire body, from shoulders to chest to waist that better matches the natural curve of the the human form. We’ve better aligned shoulder and chest widths and given the bottom hem only a subtle curve, striking an improved balance between tucking and untucking ability. The improved fit is something you notice the instant you put this new shirt on. It just flows with the body better and feels better on. We also believe this fit is more universal. It’s taking the place of slim and classic fits . . . this is now our best fit.

We made two key upgrades to the details while preserving the classic style we all love. The first is button placement on the placket. Most people are wearing these shirts without ties and now opening that top button leaves the ideal shape. Second is a gently rounded chest pocket shape to provide a softer, more organic look. Of course, we’ve kept all the intricate construction details from the single needle work to locker loop to box pleat.

Buttons downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.