This style uses cotton flannel cloth from one of the finest mills in Japan. Bright flannels can be amazing when done well. This one blends just the right colors and pattern to really stand out. The pattern is consists of large checks, giving it a slightly tougher look. The colors really pop. Baby blues contrast with navy squares. Both are balanced by crisp white checks. This material has nice body due to a slightly heavier weight and is butter soft. It may be the perfect color combination for denim and we'll certainly be finding that out for ourselves.

This shirt is sewn up in our new Rugged style. It's designed to be the perfect style for our heavier, more rustic fabrics we run. It's a bit more casual, without being over the top. This style is really set off by two key design cues: a perfectly sized collar without buttons and two clean button closure, rounded chest pockets. These two elements lend the style it’s more casual look while their clean implementation keeps the shirt versatile. A simpler back yoke replaces the box pleat and locker loop of our Classic style. Small gusset tabs adorn the bottom hem and intricate stitching tacks down the collar stand. The Rugged style inherits the same core fit block from the updated Classic style. The moment we sewed up some flannels and heavy jacquards in this style we knew it was right.

Buttons downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.