Natural indigo plant dye is used to create a true old-world selvedge. It starts with a beautiful postal blue color that fades to stunning hues over time. To make it even better we're giving you $30 off for this campaign only. Happy Holidays.
The heart and soul of this denim is the dye. It uses natural indigo plant dye, which is very rare and quite pricey. It's the way original denim was dyed and we love that nod to history. It’s dyed to the perfect light vintage postal blue color. It has a softness to it that's often seen when plant dye is involved. The wonderfully vivid wear-in is the icing on the cake—the perfect natural canvas to make your mark on. We love denim like this done the old fashioned way.
Choose either our classic Straight fit or our new Slim fit. More details available in our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam. Waist sizes 34+ have a 36" inseam.
Fabric
#123 Japan Selvedge, 12.0oz, Blue ID, Natural Indigo Plant Dye
Gustin has partnered with Denim Therapy to offer discounted custom hemming.
As a Gustin customer, you can save 25% on authentic chain-stitched hemming
that will match the original construction of your selvedge.
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
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-Curtis C. | Verified Buyer
"So grateful for this brand! Love the fit, finish, and quality of everything I've ever bought from here. Moreover, the pricing enables people like me to have access to quality goods which are often outside of the reach of the most working people."