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$189
Save 50-67%
Typically priced at $378-$567 in retail.
Size
90% funded
Estimated ship date
August / September 2025
Cut and sewn in California
Seeing is believing. These photos confirm our theory: the Japan Red Fire is one of those denims that sounds incredible in theory and looks even cooler in reality. An indigo warp and brilliant, fiery red weft make this limited run selvedge from Japan stand apart from anything else in your denim collection.
Note: We recommend going up one size in this fabric.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. A cousin fabric to our Japan Shine selvedge, this one makes use of a unique weft to spectacular result. It starts out nicely with a deep navy warp, creating a dark top surface. The weft takes things in a totally new direction. Its fiery red poly yarn is woven into the weft yarn and this changes the entire character of the fabric. Obviously if you cuff this denim you'll see a bright flash of red, but what we enjoy more is how the red weft make its presence knows by showing through the top surface of the fabric. It gives the entire fabric surface a subtle red tint and shadow. If you're ready for indigo denim like no other, act fast as this is a limited run.
Choose either our classic Straight, Slim or Skinny fit. More details available on our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#321 Japan Selvedge, 12oz, Blue ID. 60% Cotton, 40% Poly.
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
August / September 2025
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save 25% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn More

Customer Feedback on JAPAN RED FIRE
"The Red Fire jeans are a great fit and look amazing!"
-David M. | Verified Buyer
"These are gorgeous and other worldly. They have a slight shimmer that makes them look like a very sapphire blue. Very bold and striking, but unique. Highly recommended. May not stretch as much since the (horizontal) red weft is poly and doesn't stretch like cotton. Consider sizing up. I usually get 33 slim from Gustin, but I got these in 33 straight, and they're snug through the thigh after 5 wears, and I think it's quite flattering."
-Ash M. | Verified Buyer
"This is the third pair of your jeans I have and these are the favorites. The red sheen is awesome and has sparked several comments on the first time out wearing them."
-Stephen E. | Verified Buyer
"Really unique weft as it breaks in. I expected red and it breaks in blue! The blue dye though is rubbing off on all of my shoes... lots of compliments when I put these on!"
-Trevor C. | Verified Buyer
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What Customers Are Saying
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
"Your great quality product and customer service are reasons I've been a long time customer and will continue to do so."
-Sean S. | Verified Buyer
"This salt & pepper plaid shirt is **** awesome. Fit, feel, and look are amazing! Best looking shirt I own. My wife gave me “the eye” when I walked into the kitchen wearing it. Thanks for making it!"
-Scott L. | Verified Buyer
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