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$189
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Typically priced at $378-$567 in retail.
Size
98% funded
Estimated ship date
July / August 2025
Cut and sewn in California
Seeing is believing. These photos confirm our theory: the Japan Red Fire is one of those denims that sounds incredible in theory and looks even cooler in reality. An indigo warp and brilliant, fiery red weft make this limited run selvedge from Japan stand apart from anything else in your denim collection.
Note: We recommend going up one size in this fabric.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. A cousin fabric to our Japan Shine selvedge, this one makes use of a unique weft to spectacular result. It starts out nicely with a deep navy warp, creating a dark top surface. The weft takes things in a totally new direction. Its fiery red poly yarn is woven into the weft yarn and this changes the entire character of the fabric. Obviously if you cuff this denim you'll see a bright flash of red, but what we enjoy more is how the red weft make its presence knows by showing through the top surface of the fabric. It gives the entire fabric surface a subtle red tint and shadow. If you're ready for indigo denim like no other, act fast as this is a limited run.
Choose either our classic Straight, Slim or Skinny fit. More details available on our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#321 Japan Selvedge, 12oz, Blue ID. 60% Cotton, 40% Poly.
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
July / August 2025
What is selvedge denim? Read more on our blog.
Customer Feedback on JAPAN RED FIRE
"The color in these jeans is what first caught my eye, and it doesn’t disappoint. It’s even better in person than in the photos! Easy to tell that the denim is high quality. It’s definitely of decent weight. These jeans will get better the more you wear them, which I’m looking forward to."
-Zach E. | Verified Buyer
"Stunning in person, particularly in sunlight where the red seems to glow through the denim. They fit perfectly when following the sizing guide and arrived without any issues."
-Joshua F. | Verified Buyer
"These are gorgeous and other worldly. They have a slight shimmer that makes them look like a very sapphire blue. Very bold and striking, but unique. Highly recommended. May not stretch as much since the (horizontal) red weft is poly and doesn't stretch like cotton. Consider sizing up. I usually get 33 slim from Gustin, but I got these in 33 straight, and they're snug through the thigh after 5 wears, and I think it's quite flattering."
-Ash M. | Verified Buyer
"Really unique weft as it breaks in. I expected red and it breaks in blue! The blue dye though is rubbing off on all of my shoes... lots of compliments when I put these on!"
-Trevor C. | Verified Buyer
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What Customers Are Saying
"I really love Gustin. I just don't think I'd choose another brand at any price point. And I love watching for new products/return of old favs. But a very important part of the experience is the great customer service."
-Keith P. | Verified Buyer
"They arrived. And they are really special. I wore them all day yesterday and they were amazing. Now that I know how your stuff fits on my body, I can have a little more confidence ordering in the future. You have beautiful stuff."
-Timothy H | Verified Buyer
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
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