Crowdfunding
Fit Guide & Size Chart
Estimated ship date
December 2026 / January 2027
December 2026 / January 2027
Cut and sewn in California
100% Cotton
This denim was the first find that came from our global search for selvedge. We had a feeling it would make for a stunning pair of denim. Based on the response it has received it seems we're all in agreement. The Rainbow Selvedge. Enjoy it and wear it well.
Finding great fabric that you likely will never see anywhere else is one of the most unique parts of GUSTIN. A specialty denim mill in China has deftly combined classic, quality raw selvedge roots with an absolute explosion of color. The classic roots start in the warp. A dark midnight indigo. It's as deep a starting point as you can find. Starchy and rugged, the 12 ounce weight is a middle ground we've come to respect for its balance of usability and toughness. The weft is where things take a bold and colorful turn. A range of colored yarns is deployed to create a vivid rainbow effect on the backside of the fabric. The colors change slightly with each batch. The pictures tell the full, glorious story. You definitely see the rainbow glowing through the top as well, but it's not overpowering. The balance is just right - special but not screamingly loud. Finding this in a 100% cotton, selvedge composition makes it even more special. Enjoy this one.
- Inseam
- Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam. - Fabric
- #541, 100% Cotton, 12oz, Red, Blue or Rainbow ID
- Finish
- Raw, Contrast Stitching, Brown Leather Patch
- Trims
- Custom Gustin hardware, stamped leather patch
- Made in
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- Fit guide
- Click here for our fit guide.
- Est. Ship
- December 2026 / January 2027
What is selvedge denim? Read more on our blog.
CUSTOM HEMMING
Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.
Learn moreCustomer Feedback on #541 THE RAINBOW SELVEDGE
"Love love love these. The photos don’t do them justice. I only wish it was easier to get a 34” inseam with a size 35 waist."
-Michael D. | Verified Buyer
"I really like these jeans.
First order from Gustin. I appreciated the way they the do sizing by having you measure a pair of your own trousers that fit correctly."
-Jon L. | Verified Buyer
"Good things come to those who wait!
These jeans were my first purchase from Gustin and I’ve been holding my breath wondering if they were going to fit (after coming all the way to Australia), but I shouldn’t have worried. Absolutely true to size.
They fit well, and the raw denim has started to take my shape after only a few hours of wear. Can’t wait to see what they look and feel like in a couple of months."
-Michael B. | Verified Buyer
"They feel great and they look great! The rainbow pattern garners attention and interest. They feel great! Soft and cozy!"
-Aaron D. | Verified Buyer
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