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#878 Ultrasoft Retro Flannel - Charcoal Ember

Classic Long Sleeve Shirts

$149
Save 50-67%
Typically priced at $298-$447 in retail.
100% funded
Campaign sold out
Cut and sewn in California.
This is closed, fully-funded crowdfunding campaign.
It is estimated to ship in December 2024.
Luxurious flannel meets retro style in these new Ultrasoft Retro Flannels from Japan. 
These shirts get it right, from feel to style. The second you touch them, you want to wear them. The luxuriously soft flannel is pure heaven to wear. The 6 ounce weight is solid but highly versatile. The colors absolutely put these over the top, this version uses a classic plaid pattern to masterfully combine fiery red with charcoal. From style to comfort - everything is dialed.
This shirt is sewn up in our Classic Style. We spent the most time really making a true improvement to fit. The best way to put it is that our updated fit simply feels more organic. There is a much more sophisticated and natural shape to the entire body, from shoulders to chest to waist that better matches the natural curve of the the human form. We’ve better aligned shoulder and chest widths and given the bottom hem only a subtle curve, striking an improved balance between tucking and untucking ability. The improved fit is something you notice the instant you put this new shirt on. It just flows with the body better and feels better. We also believe this fit is more universal. It’s taking the place of slim and classic fits . . . this is now our best fit.
We made two key upgrades to the details while preserving the classic style we all love. The first is button placement on the placket. Most people are wearing these shirts without ties and now opening that top button leaves the ideal shape. Second is a gently rounded chest pocket shape to provide a softer, more organic look. Of course, we’ve kept all the intricate construction details from the single needlework to the locker loop to the box pleat.
Buttons downs that are made in the USA using our quality of material and construction are typically priced much higher. The Gustin model, with your support, lets us do much better.
Fabric
#878, 100% Cotton, 6oz
Finish
Pre-washed
Trims
Mother of pearl buttons, custom Gustin label
Made in
made in usa
Fit guide
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What Customers Are Saying
"I really love Gustin. I just don't think I'd choose another brand at any price point. And I love watching for new products/return of old favs. But a very important part of the experience is the great customer service."
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"So grateful for this brand! Love the fit, finish, and quality of everything I've ever bought from here. Moreover, the pricing enables people like me to have access to quality goods which are often outside of the reach of the most working people."
-Joshua C. | Verified Buyer
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
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