Black Cream Baby Gingham

Black Cream Baby Gingham

100% funded

Campaign closed


We like our small check ginghams and when we find one that takes the classic style in a slightly new direction we're always game.

This style uses cotton Gingham cloth from one of the finest mills in Japan. We love our small Gingham shirting, but it's always nice to find a color combination that makes it even more special. The defining element of this shirt is the jet black check on cream check. Instead of the bright white you typically see, the cream alternative serves to give this shirt an even richer appearance. It's amazing how a slight change in color can really transform an classic into something that much better. The pattern is an extra small check and the overall feel is light and soft. This is a great classic taken up a notch.

We spent the most time really making a true improvement to fit. The best way to put it is that our updated fit simply feels more organic. There is a much more sophisticated and natural shape to the entire body, from shoulders to chest to waist that better matches the natural curve of the the human form. We’ve better aligned shoulder and chest widths and given the bottom hem only a subtle curve, striking an improved balance between tucking and untucking ability. The improved fit is something you notice the instant you put this new shirt on. It just flows with the body better and feels better on. We also believe this fit is more universal. It’s taking the place of slim and classic fits . . . this is now our best fit.

We also took this opportunity to make two key upgrades to the details while preserving the classic style we all love. The first is button placement on the placket. Most people are wearing these shirts without ties and now opening that top button leaves the ideal shape. Second is a gently rounded chest pocket shape to provide a softer, more organic look. Of course, we’ve kept all the intricate construction details from the single needle work to locker loop to box pleat.

Buttons downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.


Fabric #193 Japan Cotton, 3.0oz
Finish Pre-washed
Trims Mother of pearl buttons, custom Gustin label
Made in California
Fit Guide Click here for our fit guide.
Shipping June / July 2018
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