Today we're giving you access to a rare selvedge find from Cone Mills. Double rainbow IDs finish a quintessentially classic raw selvedge denim. Meet the Cone Mills Double Rainbow.
Cone's White Oak plant in Greensboro, NC was famous. Part of that mystique was that the selvedge there was woven on vintage Draper shuttle looms. These old-world looms also came with drawbacks. Keeping them running well and producing high-quality fabric was a huge challenge. As a way to ensure the selvedge line would continue as part of the Cone family, more modern selvedge looms were tested in Cone's production facility in Mexico. Now some of these styles are trickling out in deadstock form. We wanted to test them out before offering them up to you. Wearing them around confirms it's a quality, classic product. A pure indigo warp is brighter than usual. The crisp white weft lends the classic look we want in core raw denim. A 12.5 ounce weight with plenty of starch makes these wearable and primed for great fades. This is just a daily workhorse denim. Finally, the selvedge ID is extra special. Double rainbow ID's. One side of the fabric gets red-orange-yellow, the other emerald-blue-purple.
Note: due to the cutting process, each pair will have a unique combination of red-orange-yellow and emerald-blue-purple selvedge ids, and may not exactly match the photos.
Choose either our classic straight, slim or skinny fit. More details available in our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam. Waist sizes 34+ have a 36" inseam.
Gustin has partnered with Denim Therapy to offer discounted custom hemming.
As a Gustin customer, you can save 25% on authentic chain-stitched hemming
that will match the original construction of your selvedge.
Customer Feedback on #529 CONE MILLS DOUBLE RAINBOW
"I’m 6’7” 205 lbs with a 35” inseam and it’s often tough to find a good fit. The 37 fits perfectly and I really love the comfort right outta the box. My wife commented that it made my butt look good, for whatever that’s worth ( a lot for me)"
-Doug V. | Verified Buyer
"Better than I imagined, from quality to craftsmanship"
-Dave W. | Verified Buyer
"Very nice denim; great for everyday wear, and almost 'dressy.' The denim has a slight silvery-white undertone to it, which is nice, and the tiny splash of color on the belt loop and cuff serves as a subtle identifier of people who pay attention. :-)"
-Audie A. | Verified Buyer
"I love these jeans! They feel fantastic and look even better. I guess that’s why I now own a ton of Gustin jeans, they just keep knocking it out of the park."
"So grateful for this brand! Love the fit, finish, and quality of everything I've ever bought from here. Moreover, the pricing enables people like me to have access to quality goods which are often outside of the reach of the most working people."
-Joshua C. | Verified Buyer
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
"They arrived. And they are really special. I wore them all day yesterday and they were amazing. Now that I know how your stuff fits on my body, I can have a little more confidence ordering in the future. You have beautiful stuff."