Crowdfunding
Estimated ship date
November 2025
November 2025
Cut and sewn in California
100% Cotton
If you missed the first run of this specialty selvedge, today you have another shot. We're getting a small lot woven just for us. Enjoy it and wear it well.
Finding great fabric that you likely will never see anywhere else is one of the most unique parts of GUSTIN. This was our first new find that come from our global search for selvedge. A specialty denim mill in China has deftly combined classic, quality raw selvedge roots with an absolute explosion of color. The classic roots start in the warp. A dark midnight indigo. It's as deep as starting point as you find and a great starting color. Starchy and rugged, the 12 ounce weight is a middle ground we've come to respect for it's balance of usability and toughness. The weft is where things take bold and colorful turn. A range of colored yarns are deployed to create a vivid rainbow effect on the backside of the fabric. The pictures tell the full glorious story. You definitely see the rainbow glowing through the top as well, but it's not overpowering. The balance is just right - special but not screamingly loud. Finding this in a 100% cotton, selvedge composition makes it even more special. Enjoy this one.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#541, 100% Cotton, 12oz, Red ID
Finish
Raw, Contrast Stitching, Brown Leather Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
Fit guide
Est. Ship
November 2025
What is selvedge denim? Read more on our blog.
CUSTOM HEMMING
Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.
Learn moreCustomer Feedback on #541 THE RAINBOW SELVEDGE
"First time buyer.Ordered 31 SLIM Took the sizing seriously and the jeans fit perfectly! I ordered the slim fit and would also have been happy with the skinny.In a thinner material I would go skinny."
-Wade B. | Verified Buyer
"Rainbow pattern different from the photo. BLUE selvedge ID, not red as in description and photo. I think this fabric needs its own number, because this is not the same as what is described as "#541". Fit as expected."
-Jennifer F. | Verified Buyer
"These jeans were worth the wait. They are beautifully crafted with exceptional detailing. The fit is right on and the best of any number of denim pants that I have worn. They are well worth the money!"
-Michael G. | Verified Buyer
"These fit well and the fabric is comfortable for the first time wearing them. The subtleness of the rainbow is kind of fun too. I have some athletic legs and so many jeans are really snug on my thighs and calves with a good waist fit, otherwise, the waist is loose and I can comfortably get my legs in them. Neither problem for these.
I liked the updates on the production once fully funded."
-Mark P. | Verified Buyer
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