Just Launched
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 Raw before wear-in
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 jeans after wear-in. Actual jeans will appear raw like the last photo
#75 Raw before wear-in
Estimated ship date
September / October 2025
September / October 2025
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we like in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim.
This is the same style and quality that was sold in boutiques all over the country for $205+.
*Note unlike most brands we don't use vanity sizing for our pants. If you're a first time customer we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
Fit guide
Est. Ship
September / October 2025
What is selvedge denim? Read more on our blog.
Customer Feedback on #75 OKAYAMA STANDARD
"Fit, fabric and workmanship are great. I’m enjoying the easier fit of the slim fit."
-Paul B. | Verified Buyer
"Fabric is amazing. Fit is ok. As always tricky to get wide enough for athletic legs without getting too wide a waist. Not sure I managed but initial fit is ok. About 5” too long tho as a result."
-Wil T. | Verified Buyer
"beautiful denim . they finally got to me being carried over from LA -Beijing by my friend. I will have to get them hemmed next week so I can put them into full rotation . Appreciate your business model and I will definitely have to cop some more product . GUSTIN is officially in the rotation."
-Wes C. | Verified Buyer
"Beautiful denim, but 1 extra inch in the Front Rise (Slim cut) would make them so much more comfortable when seated."
-James P. | Verified Buyer
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