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#75 Okayama Standard

Japanese Selvedge Denim Jeans

$139
Save 50-67%
Typically priced at $278-$417 in retail.
Size
96% funded
Estimated ship date
August / September 2025
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we like in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim.
This is the same style and quality that was sold in boutiques all over the country for $205+.
*Note unlike most brands we don't use vanity sizing for our pants. If you're a first time customer we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
August / September 2025
What is selvedge denim? Read more on our blog.
Customer Feedback on #75 OKAYAMA STANDARD
"Beautiful denim, but 1 extra inch in the Front Rise (Slim cut) would make them so much more comfortable when seated."
-James P. | Verified Buyer
"Fit, fabric and workmanship are great. I’m enjoying the easier fit of the slim fit."
-Paul B. | Verified Buyer
"This pair of jeans fit great and are well made. Looking forward to see how they fade because the stock photos helped sell me!"
-Jordan H. | Verified Buyer
"I was impressed with the thickness and sturdy feel of the denim. The break-in period is real, be ready for that. Mine are still loosening up and becoming more supple. Also go one or two inches above the waist size you wear in most pants. Good looking jeans, and I have gotten several compliments on them already. Would buy more, and have. GR"
-Geoff R. | Verified Buyer
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"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer
"Thank you so much. I love Gustin and appreciate the quality and service you brings to an industry that genuinely needs it. You guys are awesome!"
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