This is closed, fully-funded crowdfunding campaign. It is estimated to ship in July / August 2023.
We'd like to give you a closer look at what is becoming a summer staple: white selvedge denim. This is the Japan White.
We recently found a great white selvedge denim from Japan and decided to sew up a sample so you could see it in full form. Seeing is believing in this case, but we'll try to describe what doesn't come through in these pictures: this denim not only looks great but also feels great. We love the absolute crisp, pure white color. It's incredibly bright and clean. It's exactly what you want to reach for on a warm day and welcomes a dressed down look like our heather grey tee or a more put together style with a classic blue Oxford. The denim cut lends the fit and ruggedness we expect and the fabric has really nice grain to give it texture. A 12 ounce weight and low starch keep this denim breathable and fluid. A warm weather denim that has it all.
This is the same style and quality that was sold in boutiques all over the country for $205+.
*Note unlike most brands we don't use vanity sizing for our pants. If you're a first time customer we highly recommend checking out our fit guide.
Fit
Available in our Straight, Slim and Skinny fits.
Inseam
Waist sizes 29-33 have a 34" inseam. Waist sizes 34+ have a 36" inseam.
"My 1968s came in the mail yesterday…They're amazing! From the fit (thank you for all the hand-holding!) to the detailing, I'm blown away. Just tremendous quality at any price point, but the value here is off the charts."
-Scott S. | Verified Buyer
"Your great quality product and customer service are reasons I've been a long time customer and will continue to do so."
-Sean S. | Verified Buyer
"Never thought I would find a denim company that I feel like is a community."