#74 1960

$93
Campaign sold out
Typical retail price $186 to $279.
Our crowdsourced model saves you 50% to 66% on every purchase.
100% funded
Proudly made at our factory in the United States.
made in usa
The 1960 is a staple all-American denim. Now that we have a few pairs in our hands from the first run, we couldn't pass up a chance to offer this style again.

Gustin jeans made from sanforized raw selvage denim from Cone Mills White Oak plant in Greensboro, North Carolina. This style has everything we've come to expect from a great USA selvedge: a slightly lighter indigo shade, solid weave and a nice white weft show through for brightness and. However, this selvedge also has a very unusual finish - it's unsinged. Singeing is a heat treatment that burns off fuzz from the fabric surface. The 1960 retains this character on its surface. Think of it as throwback to a time when less treatment was done on fabrics. We love it and it's certainly not something you'll find often. As you can see, it's a great denim to wear and has a great look from day one.
This fabric comes in two different selvedge id's - solid white, and white with a red ticker.
This is the same style and quality that was sold in boutiques all over the country for $205+.
Choose from our straight, slim, and skinny fits. More details available on our fit guide.
Fit
Available in our Straight, Slim and Skinny fits.
Fabric
#74 Cone Mills Selvedge, 12.5oz, red or white ID
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
What is selvedge denim? Read more on our blog.
Bestsellers
Bestseller
gustin heather t-shirt acid collection
Heather T-Shirt Acid Collection
8% funded
Launched about 1 hour ago
$64
Bestseller
gustin organic cotton t-shirt blue fade collection
Organic Cotton T-Shirt Blue Fade Collection
8% funded
Launched 10 minutes ago
$59
Bestseller
gustin #293 cone feather denim 5 pocket
#293 Cone Feather Denim 5 Pocket
86% funded
$81
Bestseller
gustin #1228 japan retro leisure shirt - putty
Just launched
Just launched
gustin vintage heavyweight sweatpants - black
Vintage Heavyweight Sweatpants - Black
4% funded
Launched about 14 hours ago
$110
Just launched
gustin vintage heavyweight sweatpants - navy
Vintage Heavyweight Sweatpants - Navy
0% funded
Launched about 14 hours ago
$110
Just launched
gustin vintage heavyweight sweatpants - smoke
Vintage Heavyweight Sweatpants - Smoke
0% funded
Launched about 14 hours ago
$110
Just launched
gustin heavyweight sweatshirt - oatmeal
Heavyweight Sweatshirt - Oatmeal
0% funded
Launched about 22 hours ago
$90
Your cart
×
Your cart is empty. Let's find something to fill it.