#75 Okayama Standard

Japanese Selvedge Denim Jeans

$139
Save 50-67%
Typically priced at $278-$417 in retail.
Size
70% funded
Estimated ship date
February / March 2026
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we like in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim.
This is the same style and quality that was sold in boutiques all over the country for $205+.
*Note unlike most brands we don't use vanity sizing for our pants. If you're a first time customer we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
made in usa
Fit guide
Est. Ship
February / March 2026
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more
Customer Feedback on #75 OKAYAMA STANDARD
"I was impressed with the thickness and sturdy feel of the denim. The break-in period is real, be ready for that. Mine are still loosening up and becoming more supple. Also go one or two inches above the waist size you wear in most pants. Good looking jeans, and I have gotten several compliments on them already. Would buy more, and have. GR"
-Geoff R. | Verified Buyer
"I’m kind of a selvedge noob. Visited Japan came home with a Flathead 9oz. Jacket, and fell in love with Japanese style attention to detail. Happy to say, these USA details compete and even exceed in some areas. Now, compared to my usual AE Mall jeans of varying quality well, there is no comparison. Thats even with being generally satisfied with AE. I feel so swaggy in comparison. Just hefty enough. Slightly sheeny and plenty character now, and can’t wait to see how they wear and fade. Love the unique selvege ID."
-Christopher R. | Verified Buyer
"Love the deep, dark finish, I previously tried 36 in the straight but for this tried the 35 in the vintage straight fit, which I think I like a little better, a little less baggy in the thighs I think. Look forward to breaking them in."
-Kevin L. | Verified Buyer
"I’ve been trying a lot of brands over the past year, and these are the best fitting and most comfortable ones so far."
-David N. | Verified Buyer
Bestsellers
Bestseller
gustin #161 ultrasoft brindle - grey black
#161 Ultrasoft Brindle - Grey Black
51% funded
$129
Bestseller
gustin american heavy long sleeve pocket t-shirt - oxblood
American Heavy Long Sleeve Pocket T-Shirt - Oxblood
66% funded
$39
Bestseller
gustin the 1968
The 1968
71% funded
$99
Bestseller
gustin #341 indigo monster sashiko 5 pocket
#341 Indigo Monster Sashiko 5 Pocket
90% funded
$109
Just launched
Just Launched
gustin beast duck field jacket - field tan
Beast Duck Field Jacket - Field Tan
46% funded
Launched about 12 hours ago
$229
Just Launched
gustin beast duck trucker - field tan
Beast Duck Trucker - Field Tan
42% funded
Launched about 12 hours ago
$229
Just Launched
gustin beast duck field jacket - navy
Beast Duck Field Jacket - Navy
36% funded
Launched about 12 hours ago
$229
Just Launched
gustin beast duck field jacket - olive
Beast Duck Field Jacket - Olive
57% funded
Launched about 12 hours ago
$229
What Customers Are Saying
"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer
"Thank you so much. I love Gustin and appreciate the quality and service you brings to an industry that genuinely needs it. You guys are awesome!"
-Curtis C. | Verified Buyer
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
Your cart
×
Your cart is empty. Let's find something to fill it.