#54 Royal Red Plaid

100% funded

Campaign closed


This is a perfect example of a shirt that everyone just wants to wear. We know because we had one come in recently and everyone just started wearing it around the office. It's extra comfortable, has a classic plaid pattern and colors that pop. This one quickly becomes your go-to shirt.

This style uses cotton poplin cloth from one of the finest mills in Japan. It has a classic plaid pattern forming large, almost window frame-like squares. The dominant color and shape is a deep royal blue square that's crossed by thin red lines. These blues and reds are sandwiched by light tan squares, making for a nice earth and sky color combination. It's a lighter weight as compared to our beefy Oxford and has super soft hand feel. We pre-wash to enhance the feel and to reduce shrink.

Our fit starts with a beautifully tailored body, not too slim, but definitely fitted. High armholes keep the body lines clean. The length hits just right so it looks great always. Scooped out sides give the untucked look a bit of extra style. A traditional button down collar is secured with two side buttons and one back and has a nice soft roll.

We labor over every construction detail. Extensive single needle stitching is used throughout. All our closures are made from true mother of pearl. A finely folded locker loop sits over a box pleat on the back yoke. The front placket is also pleated, made the right way, using a true two piece construction. The feel is more substantial and the effort higher, but it's the right way. An angular chest pocket completes the front. Our cuffs are double button with rounded corners.

Button downs that are made in the USA using our quality of material and construction are typically priced at $175 to $300. The Gustin model, with your support, lets us do much better.


Fit Available in our Classic, Slim and Tall fits
Fabric #54 Japan Poplin, 4.0oz
Finish Pre-washed
Trims Mother of pearl buttons, custom Gustin label
Made in California
Fit Guide Click here for our fit guide.
Shipping Aug / Sept 2016
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